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Spacial Audio - August News Update
Posted on Aug 31, 2009 by ken
Category: General

Executive Summary
August was a busy month for Spacial Audio - Besides merging with Ando Media, and providing an upgraded SAM Broadcaster (v4.5.6), we also report on the latest survey of internet radio's audience done in conjunction with Borrell Associates.


World Class Audio Software Technology
Topics Covered:
  • Spacial Audio/Ando Media Merger
  • SAM Broadcaster v4.5.6
  • Expanding Revenue Opportunities
  • Season Changing Sale on News
  • Spacial Audience Survey
  • World Class Audio Software and Technology.


    Merger: Spacial Audio and Ando Media

    Spacial Audio is excited about merging with broadcast-industry leader Ando Media. Their collaboration is designed to help accelerate the development of the streaming audio marketplace.

    Ando Media, working with over 6,500 affiliates, is the leader in audience measurement and ad-replacement for terrestrial broadcasters. Spacial Audio has been the leader in providing automation, ad-insertion and an array of other digital services to primarily pure-play webcasters. The combination of these two innovative companies will provide increased momentum to the rapidly expanding, online audio marketplace.

    Ando Media


    Ando Media
    Spacial Audio customers will find a seamless transition, having at their disposal the 24/7 support on which they've come to depend.

    Louis Louw, Spacial CTO and co-founder, states: "We've been marching down a remarkably similar path to Ando, but our customers are not the same. That's why this works so well. The merger is very additive. The complementary nature of our technologies will allow each company to offer expanded capabilities to our established customer bases."

    Download Your Updated SAM Broadcaster v4.5.6

    Ensuring that album cover art lookups continue to work at Amazon is only one of the benefits of downloading SAM Broadcaster version 4.5.6 update (free for v4 owners and higher).

    SAM Broadcaster v4.5.6


    Download SAM Broadcaster v.4.5.6 Here
    Download and Receive

  • SAM Broadcaster™ provides compliance with the new coding required by Amazon.com that went into effect August 15, 2009. Album cover art lookups will be easily completed in Amazon's new system.


  • Your listeners will love the improved stability from the Windows Media robust encoder.


  • SAM Broadcaster v4.5.6 features LAME MP3 encoder. Dual core issues are gone!


  • StreamsAds™ support is improved to give you easy integration between these two leading Spacial products.


  • You gain powerful 1-to-1 targeting ad technology support.


  • You'll also enhance stream stability with Windows Media robust encoders, and be given the power to choose from a variety of services offered through TMStudios GoldWave Support.


  • StreamAds Knowledge Session Each Thursday

    One thing shared by most webcasters is a desire to generate revenue. Now that Ando Media and Spacial Audio have merged, there are newfound opportunities for StreamAds™ to deliver advertising, aided by Ando Media's ability to connect with internet radio advertising buyers.

    Learn how StreamAds™ delivers ads and generates revenue for your station.

    Attend our weekly StreamAds™ online session. It's free, takes less than an hour, and you'll leave with the knowledge of how this simple system schedules, tracks, and reports campaigns.

    Register for this Thursday's meeting here.

    View a short on-demand video here.


    Spacial Special for the Changing Seasons - 50% Off

    Rolling out of summer and into fall seems like a good enough reason to offer some very big savings on CBS Radio News subscriptions. If you haven't yet tried adding this world-class news to your station programming, you can now give it a shot and save 50%! Check your options. Log into your SpacialNet account. (Don't have a SpacialNet account? Open one for free here.)

    Unlock a world of news and entertainment from a global leader. CBS Radio News is offering, through Spacial Audio SAM Broadcaster, the ability to automatically download and air seven different news and entertainment programs - including hourly newscasts, and tech reports. A limited time offer of 50% off the subscription price.



    To get the saving from this 50% reduced rate, go to your SpacialNet client account and look for the CBS Radio News feed icon on the left menu. It will link you to where you can read about, and hear, the progams before subscribing. PAL scripting help is also there. Explore adding CBS Radio News to your station's lineup at SpacialNet.com


    Primary "Local" News Source - The Web

    Completion of the latest survey of online radio listeners shows the internet surpassing radio, newspapers, and TV as the destination for "local" news for 18-49 year olds. Television tops the list in ages 12-17 and 50+.

    "How important is the Web in terms of providing you with important, reliable news about your local community?"

    ...what is your primary local news source?


    These surveys are designed to gather information for bettering, and selling advertisers on, the quality of internet radio. Other questions answered in our just-finished survey include: "How often do you watch, read or listen to local news stories?" and "How important is the Web in terms of providing you with important, reliable news about your local community?"

    Consider having your station serve this Spacial Audio/Borrell Associates survey.

    Survey serving stations share the data, and they help internet radio establish a baseline for comparing its value to other media. With such high levels of advertising competition, the medium offering the deepest look into its audience is most likely to win the buy.

    We ask 3 questions; after receiving 1,000 responses, 3 different questions are then displayed.
    Each survey is branded to the serving station. (See how the KNAC.COM - Pure Rock survey is branded.)

    Click Here to Participate.

    Let us know your station name, URL, and format. We do the rest.

    You'll receive two lines of code that will run this survey ad.
    Place the code on your home page.





    Get in now. Another Internet Audience Survey is starting.







    This News Update is the official word from Spacial Audio Solutions, LLC.
    Please direct comments to Ken Dardis.



    Spacial Audio Solutions LLC.
    P.O. Box 90781
    Austin, Texas
    78709-0781

    (972) 739-6420
    SpacialDev, CC
    P.O. Box 164
    Menlyn Retail Park
    Pretoria
    0063
    South Africa